When the Dragon Boat Festival Coincides with Father’s Day
2015/6/19 14:30:00
Promotional events with a summer theme are staged by ACT successively
Source: CARNOC.com/(ACT/Xu Teng) This June has been rather busy: after the festival for children, the college entrance exams started; and then, there comes the Dragon Boat Festival and Father’s Day. At such a moment, Beijing Capital Airport Commercial & Trading Co., Ltd. (“ACT”) organizes a promotional event theming “Showing Father’s Love with Traditional Chinese Rice Puddings” at Terminal 3 of Beijing Capital International Airport (“BCIA”), offering an assortment of discounts and surprises to passengers to and from the airport.
Waves of surprises – Between June 21 and 22, gifts will be offered t passengers if their consumption reaches certain level at the retail stores in the domestic section at Terminal 3 of BCIA. To be specific, if a passenger spends no less than RMB998 per transaction, he/she will receive a gift coupon for a “Four Season Health Soup Pack” worth RMB289. Besides, high-profile brands’ boutiques, including Salvatore Ferragamo, Max Mara, Bally, Shanghai Tang, Swarovski, Mango, Nautica, Crocs and Columbia, are also launching different discount and promotional events till July. While enjoying the discounts offered by these brands, passengers can register as AIRCO members complimentarily, receive a set of cash coupons worth RMB383 and buy more than 20 products exclusively available to AIRCO members at extremely low prices in convenience stores and specialty stores. So, please come enjoy the discounts and cash coupons at BCIA this summer!
Incessant online gifts – To cooperate with the promotional events of the stores in the terminal, and to offer more benefits to its online fans, ACT launches a micro-theme event through the official Weibo and WeChat accounts of Hang Cheng Commerce. Fans only needs to forward posts of the event on Weibo to participate in a roulette lucky draw. Or by replying keywords “Hang Cheng Commerce” and sharing the event in Moments to participate in a supporting event on WeChat, fans will have the opportunity to win such exquisite gifts as Breo scalp massager, Xiaomi Internet TV box and AIRCO e-cash coupons. Lots of surprises and gifts are available at your fingertips!
According to sources, this promotional event theming “Showing Father’s Love with Traditional Chinese Rice Puddings” is one the contents of a larger event “A Rendezvous with AIRCO” launched by ACT. Later, there will be other promotional theme events, including “Happy Summer” and “AIRCO 10-year Thanksgiving Rewards” , to ensure that passengers have a pleasant travel experience. Going forward, ACT will strive to build a more energetic, unique and fashionable business section of BCIA, and bring a more pleasant shopping experience to passengers passing by BCIA.