Source: CARNOC.com/(ACT/Ma Feifei) As a Chinese ancient poem goes, “Grass can never adequately repay the kindness extended by the warm sunshine in spring”. Mother’s love is a permanent topic. As Mother’s Day approaches, Beijing Capital Airport Commercial & Trading Co., Ltd. (“ACT”) launches a Mother’s Day marketing event with the theme “Always with You”  by preparing a series of interesting online activities for passengers and offering a big variety of benefits to passengers. 

From May 9 to 10, retail stores in the domestic section at Terminal 3 of Beijing Capital International Airport (“BCIA”) will give a customer a delicate wooden comb complimentarily, or a coupon that allows him/her to receive a travel mug for free as long as he/she spends RMB 688 on convenience goods per transaction or on non-convenience goods. Besides, such boutiques as Mango, Breo, Tongrentang, Clogau, Swarovski, Arte and Timberland will also launch different promotions, including discounts and discounted or complimentary offerings after a customer’s consumption reaches certain levels during May. While enjoying preferential terms and discounts, passengers can also receive a variety of fancy gifts, e.g., photo frames, Arte pony earrings, portable travel seats and cervical vertebra massage shawls, which represent the warm greetings from the airport.

It is worth mentioning that, to assist the promotional activities to be launched by the stores and to offer more benefits to its fans, Hang Cheng Commerce, the official Weibo of ACT, have also launched some exciting activities from April 27 to May 10. Fans of Hang Cheng Commerce on Weibo can either forward the official messages released by Hang Cheng Commerce to their friends on Weibo, or reply keywords and share the event’s contents with their friends on WeChat to get opportunities to win gifts, such as digital cameras, AIRCO airplane spice boxes, Shanghai Tang aromatherapy products, Guosetianxiang travel mugs and AIRCO e-voucher.

This Mother’s Day event is part of Pleasant Trips , a greater marketing event launched by ACT, which aims to bring pleasant shopping experience to passengers in novel and practical forms, integrate online and offline activities, build a professional and fashionable business section at the airport, and provide more affordable and warm services for passengers.