-- ACT launches the 6th BCIA Shopping Festival

        Source: CARNOC.com/(ACT/Ma Feifei)Although the shopping enthusiasm triggered by the National Day holiday has not fully waned, Beijing Capital International Airport (“BCIA”) starts to launch the  6th BCIA Shopping Festival theming “Fantastic Sales”. Ranging from November 1, 2014 to January 15, 2015, this event covers the Bachelor’s Day (November 11), Christmas Day and New Year’s Day.

        As ACT’s slogan goes, “when comparing the benefits offered by all stores at BCIA, customers will find that AIRCO stores are the best”. During the shopping festival, AIRCO convenience stores will launch more than ten products with various benefits offered to AIRCO members at Terminal 3 of BCIA each month. Meanwhile, AIRCO members can also receive gifts by consuming their bonus points. As soon as you register as an AIRCO member by scanning the quick response (“QR”) code of Hang Cheng Commerce’s official account at Weibo, you will enjoy its exclusive rights and a series of unexpectedbenefits. Be sure not to miss this opportunity!

        Please come and have a look of the 6th BCIA Shopping Festival launched by Beijing Capital Airport Commercial & Trading Co., Ltd. (“ACT”)! The festival will further satisfy your shopping desire triggered by the Bachelor’s Day. Flooded by prestigious fashion brands, sports, leisure and outdoor brands and jewelry brands, and offered with surprisingly big discounts, you will not be able to stop shopping. Are you really willing to miss this opportunity?

        From today on till December 31, many stores at Terminal 3 of BCIA will launch various promotional activities, including general discounts and discounted or complimentary offerings after a customer’s consumption reaches certain levels. The discounting efforts of the festival will make you breathless. For example, the discounts offered by female fashion and jewelry brands, such as Mango, Satellite Paris, Arte and Clogau, could reach as much as 50%discounts, while famous fashion brands for men, e.g., Bally, Cerruti 1881 and Kent & Curwen, offer as much as 60% discounts. The passengers that love outdoor sports can enjoy the complimentary offerings after their consumption reaches certain levels and discounting promotionsavailable at Timberland and Columbia. In addition, FamilyMart and Camus also offer various benefits to customers. Any passenger that spends no less than RMB 128 at any retail store in any of the three terminals of BCIA can receive a QR code gift.

        It is noteworthy that on Christmas Eve and Christmas, i.e., December 24 and 25, 2014, “Santa Claus” will appear at Terminal 3 of BCIA to distribute gifts and send greetings among and to passengers. A Santa Claus player will walk around Terminal 3 of BCIA to interact with passengers. Any passenger that applies to become an AIRCO member by following Hang Cheng Commerce on Weibo or WeChat will receive a gift from Santa Claus.

        From December 20 to 30, ACT will launch an #I want a Christmas gift# event on its official platforms at Weibo and WeChat. Any passenger and cyber citizen that follows the official account of Hang Cheng Commerce on Weibo and forward the event message to three of his/her friends, or reply the message with such key words as “I want a Christmas gift” to the official WeChat platform of Hang Cheng Commerce will be allowed to participate in a lot drawing to win a Swarovski 2014 Christmas pendant, a Lancôme cosmetic kit, a Dior Christmas kit or other Christmas gifts.

        Soon after Christmas ends, the joyous New Year’s Day will come. From December 31, 2014 to January 15, 2015, an online marketing event “Hello 2015” will be launched. Both the “Gift Box Opening” event at WeChat and the “2015 Sheep Counting Contest” at Weibo will bring gifts to passengers. A wave of gifts, including a mysterious giftworth RMB 4,999, the mascots of the Year of Sheep, the innovative Hi-Fi and sheep dolls, will send our warm new year’s greetings to passengers. 

        The 6th BCIA Shopping Festival is a brave attempt made by ACT for building the BCIA business zone. The event consists of a great number of online and offline activities, features rich contents, intriguing forms and amazing benefits to passengers, and will bring a more joyous shopping experience and feeling to passengers at BCIA than before.

        Information link: As VANGO, Hi-24 and FamilyMart open their convenience stores at the three terminals of BCIA one after another, nearly 15 convenience stores have opened for business both at hot sites and remote areas, improving the entire shopping atmosphere, but also increasing passengers’ choices (some stores also offer fresh and frozen products, as well as instant foods), and providing an increasingly comfortable shopping environment for passengers.

        Recently, BCIA started to adopt its winter flight schedule. After analyzing the business hours of its stores, ACT continues implementing its supporting mechanismfeaturing stores’ dynamic business hours so that all flights are covered by its services. Both night flight supporting storesand non-night flight supporting stores apply the rule of “opening the store ten minutes earlier and closing the store ten minutes later”to satisfy passengers’ needs after the winter flight schedule is adopted. So far, a total of 15 24-hour convenience stores have been available at the three terminals of BCIA in addition to 130 morning-peak supporting stores and 26 night-flight supporting stores. As such, passengers’ shopping demand can be fully met.